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full time Digital Marketing & Product Specialist (H/F)

En tant que Ricoh Imaging Europe à Paris

We’re looking for a team player who has a solid understanding of the marketing mix to promote our products line-up online and offline. The ideal candidate will be a flexible, pro-active self-learner with a passion for detail who is comfortable working in a fast-paced consumer electronics environment.

The key responsibilities are:

Develop and manage digital marketing campaigns to increase awareness and visibility of Ricoh Imaging’s products & services
Oversee European social media strategy. Create and optimize content for the web and social networking accounts such as YouTube, Facebook, Instagram and Twitter
Manage the development of sales support tools for the promotion on Ricoh’s products across Europe: e.g. sales support tools such presentations, brochures, specs sheets, case study, in-store POS materials, interactive displays, microsites
Digital advertising and campaign tracking and recommendations to improve key metrics. Identify opportunities for growth within existing campaigns and recommend new areas for expansion
Tracking of 360 and conventional camera market development and competitor activities, develop reports, analysis, provide insights of market & trends
Create mobile/online banner adverting materials and oversee pay per click (PPC) ad management
Train, educate, motivate a wide range of stakeholders including customers, colleagues, suppliers, distributors, and subsidiaries on the use of THETA 360 camera’s (employees, customers, distributors, partners, etc)

Other Marketing Activities might include:

Management of Partner Network to expand business and engage with customers
Support for the organization and assistance onsite for events
Newsletter marketing & CRM optimization for promotions
Profil recherché
Flexible, pro-active self-learner with a passion for detail who is comfortable working in a fast-paced consumer electronics environment.
Good knowledge and understanding of Social Media and the various ways of online communication activities.
Perfect knowledge of Microsoft Office (Word, Excel, PowerPoint)
Basic understanding of HTML coding / Wordpress / Magento and other digital tools
Knowledge of Adobe InDesign / Photoshop / Premiere Pro is a plus.
Excellent level of English (daily business language) and French. German or Dutch is a plus.
Interest in high tech products, photography and the Internet-of-Things.
Business-driven character.

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Publié le 22-05-2018
Vu: 364 fois